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The partnership will see the brand of the global cruise line appear on all first-team training apparel worn by Wolves players and staff throughout the 2021/22 and 2022/23 Premier League campaigns.
Royal Caribbean International is known for driving innovation at sea and has continuously redefined cruise vacation for over 50 years, with each successive class of ships pushing the limits of what is possible on a cruise line.
Royal Caribbean continues to revolutionize vacations with routes to more than 270 destinations in 72 countries on six continents, including Royal Caribbean’s private island in the Bahamas, Perfect Day at CocoCay, the first of the Perfect Day Island collection.
We are delighted to have @MyRoyalUK as an official training wear partner for the 2021/22 and 2022/23 seasons.
Welcome to the pack!
All the details 👉 https://t.co/oH3puitT1X
– Wolves (@Wolves) September 10, 2021
Russell Jones, Managing Director of Marketing and Business Growth for Wolves, said: “We are delighted to welcome Royal Caribbean to the Wolves family.
“From the moment we started talking, it was clear that we shared a step-by-step approach to questioning what is seen as the norm in our respective industries.
“Since its launch in 1969, Royal Caribbean has pioneered many of the incredible experiences available on cruise ships today. 2022 will see Royal Caribbean embark on an exciting new era and we are proud and honored to be a key partner in this adventure.
“Planning begins now as we work on exciting and innovative ways to introduce Royal Caribbean to Wolves fans and the wider Premier League TV audience.”
Royal Caribbean has launched countless industry “firsts” aboard its impressive fleet of cruise ships – such as rock climbing, ice skating and sea surfing – to capture the imaginations of families and travelers alike. adventurous vacationers. Customers can sail exciting itineraries to some of the world’s most popular destinations and enjoy the friendly and engaging service of Royal Caribbean.
Ben Bouldin, Vice President EMEA at Royal Caribbean International, added: “As Royal Caribbean returns to service around the world and prepares for an incredible 2022, this partnership with Wolverhampton Wanderers FC presents a brilliant platform to expand our visibility and reach.
“We are already a very popular holiday brand among those who live in the Midlands, with appeal from a wide range of vacationers. We are delighted to be involved with the Premier League through this high visibility partnership, which will allow us to reach new audiences through multiple channels.
“I wish the team the best of luck for the rest of the season, they can now count Royal Caribbean among their best fans.”
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